App Store Creative & Visual Design
Minimal Meditation & Breathing
A visual refresh for a live meditation app, including logo design, multilingual store creative, and promotional assets adapted across iOS, Android, tablets, and Wear OS.
Minimal Meditation & Breathing is a live meditation app for iOS and Android. I created the app logo and redesigned its App Store and Google Play promotional screenshots, building a visual system that could adapt across phones, tablets, and Wear OS. I also localized the app and store copy into Korean, refining both language and composition for Korean presentation.
The app’s product design, UI/UX, functionality, and development were created separately.
Challenge
Refresh the store presence of an existing meditation app so it felt calmer, more distinctive, and more cohesive while maintaining consistency across multiple platforms, device sizes, and English and Korean layouts.
Approach
Developed a simplified meditation-focused logo and a flexible store-creative system built around expressive typography, atmospheric imagery, and consistent visual hierarchy. Each layout was adapted for its specific device format rather than simply scaled, while Korean copy and compositions were localized to read naturally within the available space.
Result
The final system launched across the Apple App Store and Google Play, creating a cohesive bilingual presentation across phones, tablets, and Wear OS while maintaining a consistent visual identity across each format.